Moscow, Russia. Two weeks to go till… iWhat?
For some obscure reason Apple Inc. has been ignoring the looming market of post-USSR space for quite a while. No marketing campaigns, iTunes and iPhone not offered locally, official representation launched last year but still barely active.
Curiously enough, over the past couple of days we came across several billboards around the city of Moscow.
Сloser.
«iSkoro» would be the Russian equivalent of «iSoon». The date below the caption is 21.04.2008. It’s a classical teaser when poster 1 is after a while followed by poster 2 unveiling mysteries raised in the former. The first thought would be: if they are promising Russian in 2.0., may it be that Apple is finally rolling eastwards?
Black background, white font, clear and simple. It definitely has something to do with Apple, but what exactly?
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